5 reasons to list your business in a business directory
It might look like it’s a wave and you might wonder why businesses are moving to list themselves in online business directories around the world. From the Local Search Association finding, 8 out of 10 people who look into business directories looking for something are most likely to end up being potential clients. This is so because they come into the directory search with a positive intention to purchase. This is a huge assurance that out of these searches, there is a huge chunk that will most likely turn into a sale.
apex business pages Business finder is one of the most comprehensive business directories in Kenya with different categories while covering different areas in the country. Listing your business with such a business directory has a lot of advantages for your business whether you are a seasoned business or if you are a new business on the block.
Here are some of the reasons why you need to consider listing your company/business in a local online business directory such as apex business pages Services: –
1. It will increase your discoverability and visibility online
Online directories are a very likely place for potential buyers to go to looking for certain goods or services. Directories have also built a reputation and it makes it easier for your business to be discovered among the rest when someone is searching. Unlike other platforms where you have to know the name of the business while searching for it to get connected, here the client will just search for the services they are looking for and location and you get to appear.
2. It will raise the ratings of your SEO
Having your business listed in a business directory is a form of offsite SEO. Search engine Optimization is a way of trying to get your business to appear at the top of search engines. Directories create a new listing in Google for instance for each business in their listing. It means that each time a person searches for your business results from the directory appears as well which points back to your own website. For a directory with a good SEO, your business might appear top of the results.
3. It is a good way to build your reputation and let people trust your business (Brand)
There are many businesses on the internet and people are getting cautious on which one to trust. With your business listed in a directory, it is a way for you to show that you are serious business.
With businesses of the same kind listed together, it is also a way for the client to know of your existence and lets you stand a chance of competing with the rest. A great reason why malls have shops of the same kind together.
4. Inform customers about your business in details before they can visit your site.
Directories give you a chance to give essential information about your business to visitors before they can get a chance to visit your website. They get a short description of the business, maps, and directions to the place as well as contacts such as phone numbers and email.
5. It is a cost-effective investment
Online business directories are a good form of brand promotion that allows you to reach many people within a couple of minutes. Unlike most marketing mediums, it provides brands with multiple options such as a better rank on the search engines as well as some honest customer reviews that can help improve your business. It is a cost-effective way to be able to reach a large targeted audience.
These are just a few reasons why you should consider listing your business in an online directory. It applies to whether you are just a small start-up or a business that has been in operation for years.
Visit www.apexbusinesspages.com and list your business today and find out 5 reasons to list your business in a business directory now.
