FabGuru is Kenya’s first online fashion and beauty retailer with branded products from around the globe. FabGuru incorporates payments via M-pesal so that clients are able to own products at the click of a button or mobile phone.
FabGuru was started stemming from the founder’s passion for fashion. The journey to launching this store has been a long road but the process has been worthwhile. Over a year ago, we started selling our shoes from the boot of a car. This was not the best start but our eyes were focused on where we wanted to be.
We clearly knew a journey always begins with the first step, right attitude, clear focus and a dedicated spirit. This is what has shaped FabGuru to be today. Our first presence online was on Facebook where the response has been overwhelming.
We believed and still believe that that was a sound idea, and immediately embarked on uploading pictures of the shoes, tagging people to the page and creating awareness for FabGuru. Within two months of being on Facebook, the response was positively overwhelming as fans were joining in every day. With a focused path, FabGuru has embarked on creating, managing, interacting and reaching to a wider client base. Facebook was/is a good start, but we needed to also reach those not on the social network.
And after one year of marketing on Facebook, we set up our online store. At FabGuru our communication channels are open 24hours meaning you can talk to us anytime. We look forward to having you one as our valued client.